英國第一個專門面向亞洲設(shè)計(jì)師的高級別大賽

亞洲設(shè)計(jì)師進(jìn)入世界時(shí)尚之都——倫敦的第一跳板 亞洲、英國設(shè)計(jì)師教育機(jī)構(gòu)互信交流的重要平臺

給亞洲設(shè)計(jì)師與英國時(shí)尚企業(yè)提供對接機(jī)會

The 1st fashion designer competition for Asian designers in the UK Stepping stones to the world’ most exciting fashion city– London A trusted networking platform for Asian and UK fashion training institutions Great opportunities for talented Asian designers to connect with international fashion industry

大賽簡介

時(shí) 間:2015年7月25日~10月6日 ,頒獎典禮于10月6日在英國皇家協(xié)會(The Royal Society)舉行 大賽旨在為年輕亞洲設(shè)計(jì)師建立一個交流推廣的平臺,助力年輕設(shè)計(jì)師們登上倫敦這個世界舞臺的夢想,進(jìn)一步提高亞洲設(shè)計(jì)師在倫敦的能見度,并進(jìn)一步挖掘、培養(yǎng)新興設(shè)計(jì)師人才。 設(shè)計(jì)業(yè)界知名人士、行業(yè)投資者以及英國貴族等重磅嘉賓將出席頒獎典禮。 大賽的獲獎設(shè)計(jì)師將獲得最高達(dá)10萬英鎊的風(fēng)投、免費(fèi)的商業(yè)輔導(dǎo)和創(chuàng)業(yè)孵化、位于倫敦市金融城的辦公空間、以及新銳設(shè)計(jì)師品牌展售平臺AnyShopStyle打版、線上/線下銷售渠道。

The Awards Ceremony of LAYDA 2015 is to be held at Royal Society on 6th October, 2015. The competition will be opening and recruiting candidate designers from 25 July 2015. Investors and Industrial elites share this moment with young ambitious fashion designers. The prizes provided by our exclusive sponsors include 1)Free incubation and mentoring service 2)Venture capital up to ￡100,000 3)Opportunities to promote their brands and distribute their products via the online/offline platform of AnyShopStyle.cn, one of the largest boutique brand in China.

主辦單位 英國亞洲時(shí)尚協(xié)會(UK Asian Fashion Association)，是一個總部位于英國倫敦的非營利性組織。 該組織以協(xié)助亞洲時(shí)尚業(yè)與亞洲設(shè)計(jì)師在英發(fā)展為宗旨,為政府、行業(yè)、企業(yè)、旅英學(xué)生、旅英設(shè)計(jì)師等提供與服飾業(yè)相關(guān)的各類服務(wù),致力于協(xié)助優(yōu)秀新興亞洲設(shè)計(jì)師在英發(fā)展、加強(qiáng)亞洲服飾品牌建設(shè)、并促進(jìn)國際業(yè)界交流合作。

Organisor: UK Asian Fashion Association UK Asian Fashion Association, UKAFA, is a non-profit associates located in London. The Association aims at promoting Asian fashion industry and designers in the UK, providing the government, industry, corporations, students, designers as well as the society with fashion relevant services.

協(xié)辦單位 英國亞洲時(shí)尚聯(lián)盟(UK Asian Fashion Associates)：英國亞洲時(shí)尚聯(lián)盟是一個位于倫敦的行業(yè)協(xié)會,協(xié)會由來自亞洲的時(shí)尚產(chǎn)業(yè)與業(yè)內(nèi)專業(yè)人士組成。 協(xié)會旨在服務(wù)亞洲各國服飾品牌,協(xié)助品牌的創(chuàng)建和拓展,并通過有效的信息傳遞和專業(yè)化管理,為亞洲背景的企業(yè)與個人定制營銷戰(zhàn)略。

Co-organiser: UK Asian Fashion Associates UK Asian Fashion Associates is a group of designers, leaders and professionals from Asian fashion industry. The association is designed for Asian fashion brands, to establish, develop and expand their brands as well as organise summits, meetings and promotion events for brand promotion and business development. Together with designers and fashion elites in the UK, China, and Asia, the Associates is able to provide tailored advice for Asian fashion brands to improve their international competitiveness.

支持單位 英國時(shí)裝協(xié)會(British Fashion Council) 英國貿(mào)易與投資總署(UK Trade & Investment) 中國門戶網(wǎng)(ChinesePortal.net) 倫敦核心資本(Core Capital) 英國酷銳傳媒(Creative Time Media) 英國磐石星創(chuàng)業(yè)園(Rockstar Hubs) 中國紡織協(xié)會 (China National Garment Association) 中國服裝協(xié)會(China National Textile and Apparel Council) 中國服飾雜志(China Fashion) 中國嬰童產(chǎn)業(yè)聯(lián)盟 風(fēng)采童裝雜志(BéBé) 北京市業(yè)促進(jìn)局(China Fashion, Beijing Municipal Bureau of Industrial Promotion) 北京市商業(yè)局(Beijing Municipal Bureau of Commerce) 北京服裝紡織行業(yè)協(xié)會(Beijing Textile and Apparel Council) 北京東方藝盟 (IAIA) AnyShopStyle.com

參賽須知：

1. 請點(diǎn)擊并下載報(bào)名表格，發(fā)回[email protected]
2.報(bào)名參賽須提交作品設(shè)計(jì)稿,每作品系列限報(bào)1人;
3.參賽作品應(yīng)為原創(chuàng)作品,不得侵犯他人知識產(chǎn)權(quán),一經(jīng)發(fā)現(xiàn)取消比賽資格;
4. 參賽設(shè)計(jì)稿注明姓名、性別、年齡、學(xué)校/公司、聯(lián)系地址、電話及電子郵箱;
5.大賽主辦方統(tǒng)一收存終評獲獎作品實(shí)物并擁有展示使用權(quán)。

Registration

1. Please click to download & complete the application form, send it back to [email protected].
2.Each designer should sign up with design works and each collection can only be submitted by one designer;
3. The submitted works should be original and exclusive, once the work is identified as a copy from others, the designer will be suspended from the competition;
4. Designers should include their name, sex, age, educational background, industrial background and contact details to the back of their works;
5. The organisor has the rights of display and use of all submitted works.

參賽要求 Entry Criteria
參賽對象 Eligibility
中英兩地各大大中專院校師生、時(shí)尚設(shè)計(jì)師及服飾業(yè)工作者，亞洲背景。
Students, teachers, designers and other individual with Asian backgrounds
who work in fashion field are eligible to sign up.
設(shè)計(jì)要求：
1.構(gòu)思獨(dú)特,時(shí)代感強(qiáng),搭配合理協(xié)調(diào);
2.設(shè)計(jì)完整，制作精細(xì),飾品搭配齊全;
3.貼近市場,具有潛在的商業(yè)價(jià)值;
4.參賽作品應(yīng)為本人未公開發(fā)表的個人原創(chuàng)作品,不得侵犯他人知識產(chǎn)權(quán)。
Design requirement:
1. The design should be creative, innovative and original in a
collection;
2. The design should be a complete collection with details, including
accessories;
3. The design should illustrate the potential commercial value;
4. The design should be finished by the designer and should not be
published before.
表現(xiàn)形式 Format
設(shè)計(jì)稿需以PDF或PPT形式提交，大小限25MB以內(nèi)，需包含：
①草圖、靈感來源、詳細(xì)介紹：2頁
②作品發(fā)展過程、Sample展示：3～5頁
③成衣圖(時(shí)裝類適用)和最終效果圖：頁數(shù)不限
④時(shí)尚攝影作品集要求：
a.兩頁的主題介紹;
b.3～5頁的作品拍攝過程和樣片展示;
c.最終作品展示(5至10幅);
⑤參賽者CV與個人介紹
Please submit your design as PDF/PPT files (within 25MB) and your
submission should include:
1)Sketch, source of inspiration and your artistic statement: 2 pages
2)The process how the ideas develop into the design and presentation of the
samples of the design: 3~5 pages
3)Ready-to-wear (for garments) and fitting: not limited
4)Requirement for fashion photography portfolio
a.2 pages for introducing the theme
b.3 to 5 pages for the work processing and sample displaying
c.5 to 10 pages for final work displaying
5)CV and introduction of the designer
提交方式 How to submit
截止日期:2015年8月25日 23:59 (北京時(shí)間)
提交方式:傳送至[email protected]
Please submit your design to [email protected] before 23:59
(GMT+8), 25/08/2015

海選報(bào)名：7月25日~8月25日
評委初選：8月26日~8月27日
大眾票選：8月28日~8月29日
評委終審：8月30日~9月1日
頒獎典禮：10月6日
Time Line
Open Audition: 25 July – 25 August
Panel of Judges (First Round): 26-27 August
Online Voting 28-29 August
Panel of Judges (Final): 30 August-1 September
Awards Ceremony: 6 October

最佳倫敦亞洲新銳男裝設(shè)計(jì)師(1名)
最佳倫敦亞洲新銳女裝設(shè)計(jì)師(1名)
最佳倫敦亞洲新銳童裝設(shè)計(jì)師(1名)
最佳倫敦亞洲新銳首飾設(shè)計(jì)師(1名)
最佳倫敦亞洲新銳鞋類設(shè)計(jì)師(1名)
最佳倫敦亞洲時(shí)尚攝影師(1名)
10萬英鎊風(fēng)投、12個月免費(fèi)商業(yè)輔導(dǎo)和企業(yè)孵化、12個月免費(fèi)倫敦金融城辦公室、免費(fèi)打版銷售、免費(fèi)媒體拍攝宣傳
倫敦亞洲新銳男裝設(shè)計(jì)師金獎(1名)
倫敦亞洲新銳女裝設(shè)計(jì)師金獎(1名)
倫敦亞洲新銳童裝設(shè)計(jì)師金獎(1名)
倫敦亞洲新銳首飾設(shè)計(jì)師金獎(1名)
倫敦亞洲新銳鞋類設(shè)計(jì)師金獎(1名)
倫敦亞洲時(shí)尚攝影師金獎(1名)
5萬英鎊風(fēng)投、6個月免費(fèi)商業(yè)輔導(dǎo)和企業(yè)孵化、6個月免費(fèi)倫敦金融城辦公室、免費(fèi)打版銷售
倫敦亞洲新銳男裝設(shè)計(jì)師銀獎(1名)
倫敦亞洲新銳女裝設(shè)計(jì)師銀獎(1名)
倫敦亞洲新銳童裝設(shè)計(jì)師銀獎(1名)
倫敦亞洲新銳首飾設(shè)計(jì)師銀獎(1名)
倫敦亞洲新銳鞋類設(shè)計(jì)師銀獎(1名)
倫敦亞洲時(shí)尚攝影師銀獎(1名)
6個月免費(fèi)商業(yè)輔導(dǎo)和企業(yè)孵化、6個月免費(fèi)倫敦金融城辦公室、免費(fèi)打版銷售
最具商業(yè)潛力獎(3名)
6個月免費(fèi)商業(yè)輔導(dǎo)和企業(yè)孵化、6個月免費(fèi)倫敦金融城辦公室
最佳設(shè)計(jì)導(dǎo)師獎(3名)
最佳設(shè)計(jì)師教育機(jī)構(gòu)(3名)

Email：[email protected]
Phone:+44 (0) 20 3751 8136
Address: Rockstar Hubs, 3 Minster Court, London, EC3R 7DD